ATLANTA (May 26, 2015) – FOCUS Brands® announced that Bruce Schroder has been named President of Moe’s Southwest Grill®, the fast-casual restaurant chain best known for creating delicious burritos to order with fresh, flavorful ingredients.
Since taking on the new role of Group President, with responsibility for the Restaurant Brands, Paul Damico has been leading the 15-year-old brand while searching for a leader with both the right experience and the right fit for the brand’s irreverent culture.
“Bruce is an accomplished executive with more than 30 years of experience leading companies and growing their businesses,” said FOCUS Brands Group President, Paul Damico. “He will draw on his extensive experience in the restaurant franchise business to continue the success and keep up the momentum Moe’s is experiencing and lead it to new heights.”
Bruce joins from Regus Express North America, where he served as President and grew the business with the goal of commercializing their mobile office concept with consumers. Prior to that he served as Chief Operating Officer and President of Stores for Jamba, where he led the revitalization of the domestic business. He has an impressive career, having worked for companies like HomeGain, Peet’s Coffee and Tea, AIMCO, Adina for Life, Wells Fargo and Arthur Andersen, but most notably he spent 16 years with PepsiCo, where he progressed through a wide variety of roles and assignments in finance, operations, sales, and marketing, all of which provided an excellent business foundation and enabled him to impact over $100 million in incremental contribution during his tenure with the brand.
About Moe’s Southwest Grill®
Welcome to Moe’s!® Founded in 2000 in Atlanta, GA, Moe’s Southwest Grill is a fast-casual restaurant franchise featuring fresh, handmade, customizable southwestern food in a welcoming environment that rocks. Moe’s is committed to serving only the highest quality ingredients 100% of the time at all of our locations in the U.S and abroad. While Moe’s is best known for its burritos packed with a choice of more than 20 fresh, flavorful ingredients, the menu also features kid’s, vegetarian and low-calorie options, all served with free chips and salsa. Check out Moe’s online at www.moes.com.
About FOCUS Brands Inc.
Atlanta-based FOCUS Brands Inc. is the franchisor and operator of over 4,000 ice cream shoppes, bakeries, restaurants and cafes in the United States, the District of Columbia, Puerto Rico and 60 foreign countries under the brand names Carvel®, Cinnabon®, Schlotzsky’s®, Moe’s Southwest Grill®, Auntie Anne’s® and McAlister’s Deli®, as well as Seattle’s Best Coffee® on certain military bases and in certain international markets. Please visit www.focusbrands.com to learn more.