Leading Southwest Fast-Casual Brand Offers Customers Chance to Win Free Burritos for a Year*
Northampton, Mass. – April 16, 2015 – “Welcome to Moe’s!®” will soon be heard on the streets of Northampton, Mass. when Moe’s Southwest Grill® opens their newest location at 228 King Street at 11 a.m. on Thursday, April 23.
To celebrate the grand opening, the Northampton Moe’s is offering $5 burritos from 11 a.m. to 9 p.m., and the first 50 guests through the door will win one free burrito every week for a year.* The new location will also host two pre-opening fundraisers on April 22, one from 12 to 2 p.m. and one from 5 to 7 p.m. for the Northampton Athletic Booster Club in which 100 percent of the net sales will be donated to the club.
“Moe’s fresh, made-to-order food and family-friendly atmosphere is the perfect addition to Northampton,” said franchisee Sagar Shah. “We are eager to open our doors and look forward to building long-lasting relationships with our guests and the Northampton community.”
Shah has been a Moe’s franchisee since 2014 and owns and operates one additional location in Hadley, Mass. Enthusiastic about the brand, Shah wants to open another location in Massachusetts in the next couple of years.
Ranked No. 1 Mexican food chain by consumers in Restaurant Business Magazine in 2015, Atlanta-based Moe’s Southwest Grill serves fresh, made-to-order burritos and southwest fare in a fun and laid-back environment.
“Welcome to Moe’s!” is more than a greeting; it’s a way of life for the folks who customize each meal made fresh, to order in front of every guest. All meals, including signature menu items like the Homewrecker burrito, Close Talker salad and John Coctostan quesadilla, are served with free chips and salsa. New Moe’s locations also encourage guests to customize their beverage by offering a selection of more than 100 brands to choose from with the Coca-Cola Freestyle® soda fountain.
Moe’s in Northampton will be open every day from 11 a.m. to 9 p.m. For more information, guests may call (413) 387-6292 or visit www.moes.com.
* Each winner will receive one (1) card (the “Prize Card”) which will entitle the winner to one (1) burrito per week, for fifty two (52) consecutive weeks, beginning on the date Sponsor awards the Prize Card to the winner; Prize Cards are valid only at the Awarding Restaurant and will not be accepted at other Moe’s Southwest Grill® locations.
About Moe’s Southwest Grill®
Welcome to Moe’s!® Founded in 2000 in Atlanta, GA, Moe’s Southwest Grill is a fast-casual restaurant franchise featuring fresh, handmade, customizable southwestern food in a welcoming environment that rocks. Moe’s is committed to serving only the highest quality ingredients 100% of the time at our locations in the U.S and abroad. While Moe’s is best known for its burritos packed with a choice of more than 20 fresh, flavorful ingredients, the menu also features kid’s, vegetarian and low-calorie options, all served with free chips and salsa. Check out Moe’s online at www.moes.com.
About FOCUS Brands Inc.
Atlanta-based FOCUS Brands Inc. is the franchisor and operator of over 4,000 ice cream shoppes, bakeries, restaurants and cafes in the United States, the District of Columbia, Puerto Rico and 60 foreign countries under the brand names Carvel®, Cinnabon®, Schlotzsky’s®, Moe’s Southwest Grill®, Auntie Anne’s® and McAlister’s Deli®, as well as Seattle’s Best Coffee® on certain military bases and in certain international markets. Please visit www.focusbrands.com to learn more.
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