Gainesville-Area Woman Wins Moe’s Southwest Grill® Facebook Contest, Original Salsa Recipe to Debut Nationwide

“Three Bears Salsa” Coming to Fast-Casual Burrito Franchise Oct. 3

ATLANTA – Oct. 2, 2013 – Cheryl Gallowitz, a veterinary technician from Newberry, Fla., will have her original salsa recipe debut in Moe’s Southwest Grill® restaurants nationwide on Thursday, Oct. 3. Gallowitz entered her creation, dubbed “Three Bears Salsa,” in Moe’s “Raise the Salsa Bar” Facebook contest during the summer of 2012 and won the grand prize of $1,000. One year later, the southwest-style burrito franchise is now ready to unleash the new salsa to customers across the U.S. for a period of six months.

 

Gallowitz moved to Gainesville from New York four years ago and invented the winning salsa recipe in memory of her favorite cantina back home. She then began serving it at social gatherings to much acclaim and decided to enter the Moe’s contest on a whim when she saw an advertisement in June of 2012.

 

The “Three Bears Salsa” consists of diced tomato, onion, red pepper, green pepper, tomatillo, cilantro, pickled jalapenos, red wine vinegar, sea salt and lime juice. Described by Gallowitz, it’s “not too hot, not too mild, but just right” – an homage to the taste and the fairy tale.

 

“It was a really fun experience to be a part of and I’m excited to see how my salsa turns out in the restaurants,” said Gallowitz. “I’m thankful to Moe’s for even giving me this opportunity in the first place.”

 

Gallowitz, who works at the University of Florida Large Animal Hospital, says her favorite location is on her way home from work – the Moe’s at 3832 W. Newberry Road near University Avenue. She began going there for the “Moe Monday” $5 burrito promotion. Other Gainesville Moe’s locations can be found on the University of Florida campus at Rec Center Dining and at 3443 SW Archer Road and 7770 W. Newberry Road.

 

Moe’s Southwest Grill is a fast-casual restaurant franchise featuring fresh, handmade, customizable southwestern food. All meals, including signature items like the Homewrecker burrito, Close Talker salad and John Coctostan quesadilla, are served with free chips and salsa. While Moe’s is best known for its burritos packed with a choice of over 20 fresh ingredients, the menu also features kid’s, vegetarian, vegan and gluten-free options.

 

“We know the new ‘Three Bears Salsa’ is going to be a hit with our loyal customers,” said Paul Macaluso, Chief Marketing Officer of Moe’s Southwest Grill. “We love interacting with our fans online through social media channels, and this contest gave us the opportunity to help bring someone’s passion to life and translate it into success inside the restaurants.”

 

To learn more about Moe’s and see which location is near you, visit www.moes.com.

 

About Moe’s Southwest Grill®

Welcome to Moe’s! Founded in 2000 in Atlanta, Ga., Moe’s Southwest Grill is a fast-casual restaurant franchise featuring fresh, handmade, customizable southwestern food in a welcoming environment that rocks. Moe’s is committed to serving only the highest quality ingredients 100% of the time at our 500 locations in the U.S. While Moe’s is best known for its burritos packed with a choice of more than 20 fresh, flavorful ingredients, the menu also features kid’s, vegetarian and low-calorie options, all served with free chips and salsa. Check out Moe’s online at www.moes.com.

 

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The Stack is Back at Moe’s Southwest Grill – For Good!

Fans petition online to bring Stacks back in restaurants

ATLANTA (Oct. 1, 2012) Moe’s Southwest Grill® restaurants are bringing the Stack™ back as a permanent menu category. The Stack is two crunchy corn tortillas wrapped inside a grilled flour tortilla, stuffed with seasoned beans, shredded cheese, fresh pico de gallo and Moe’s Famous Queso and can be ordered as the “Wrong Doug” with the customer’s choice of all-natural chicken, pork or 100% sirloin steak and “Julia Gulia”, a meatless vegetarian-friendly option.

The Stack was introduced in 2011 as a limited time only item and its return is due, in part, to a consumer-generated social campaign. Hard core fans of the product created a “Petition to Bring Back Moe’s Taco Stacks” Facebook page and surpassed their goal of 1,000 supporters. The page reads: “The best item on the Moe’s menu is gone, help bring it back. For the cause. All of our souls ache.”

“Me and my friends fell in love with the Stack and when they were no longer available, we wanted to do something to get Moe’s attention to try and get them back in restaurants,” said Grant Kilgore, the administrator of the Stacks petition fan page. “Moe’s got wind of the page and listened – we’re happy we played a part in bringing [the Stack] back and cannot wait to walk into our local Moe’s, order one and see all signs in the restaurant attributing the comeback to the fans.”

“We love engaging with our fans online, but this is a great example of the true passion our customers have for our food and how we were able to bring that to life in our restaurants,” said Paul Macaluso, vice president of marketing for Moe’s Southwest Grill. “Bringing back the Stack as a permanent menu item adds yet another option for our customers to celebrate their originality through customization.”

While the Stack will be permanent, there are two new, unique flavors of the season that, for a limited time only, can be found at Moe’s free salsa bar. Made with fresh, natural ingredients, the Fiery Tomatillo salsa is HOT and made with tomatillos and cilantro spiced with fresh jalapeños and habanero peppers and the Serrano Poblano salsa has fresh serranos and poblano chilies blended with tomatoes with hints of lime and cilantro.

Head to Moes.com to find a restaurant near you.

Moe’s New Taco Stacks Offer Serious Bang for Your Buck

 – The newest limited time offer at Moe’s Southwest Grill is jam-packed with flavorful ingredients –

ATLANTA, Ga. (August 3, 2011) – The giant Homewrecker burrito at Moe’s Southwest Grill finally has a worthy adversary: Moe’s new Taco Stacks. Weighing in just over one pound, this limited time offer features a variety of flavorful ingredients, including Moe’s famous Queso, stacked between two crunchy corn shells and wrapped in a crisped flour tortilla. As always, every meal is served with free chips and salsa.

Guests can choose from three delicious options – 100% grass-fed sirloin steak, grain-fed pulled pork or all natural chicken:

  • Steak Taco Stack – marinated steak, shredded cheese, grilled onions and mushrooms, fresh pico de gallo, sour cream and Moe’s famous Queso stacked between two crunchy corn shells and wrapped in a crisped flour tortilla.
  • Pork Taco Stack – pulled pork, grilled onions, seasoned pinto beans, fresh pico de gallo, shredded cheese and Moe’s famous Queso stacked between two crunchy corn shells and wrapped in a crisped flour tortilla.
  • Chicken Taco Stack – grilled chicken, seasoned pinto beans, fresh pico de gallo, shredded cheese, black olives, pickled jalapenos and Moe’s famous Queso stacked between two crunchy corn shells and wrapped in a crisped flour tortilla.

“We proudly offer a wide variety of menu items from low-cal, to vegetarian, to kid’s meals, but this particular product is aimed to satisfy our fans with the biggest appetites,” says Dan Barash, executive chef of Moe’s Southwest Grill. “Knowing our signature Homewrecker burrito is the best-selling item on the menu, we believe our guests will embrace this product which has just as much to offer in terms of ingredients, plus Queso.”

Taco Stacks join burritos, quesadillas, tacos, fajitas, salads, rice bowls and nachos as the eighth meal category option on the Moe’s menu.

Moe’s new Taco Stacks will be available at over 420 participating locations nationwide for a limited time. For more information or to find the nearest Moe’s, visit www.moes.com.

Moe’s brings the Heat with New Spicy Burrito, Quesadilla and Rice Bowl

– Available for a limited time, the Spicy Trio features fresh ingredients with a kick –

ATLANTA, Ga. (March 21, 2011) – Moe’s Southwest Grill introduces flavors that will rock your taste buds with the new Spicy Trio available for a limited time.  

Moe’s new Spicy Queso and Jalapeno Sour Cream are the featured ingredients of the Spicy Burrito, Quesadilla and Rice Bowl. The contrasting sensation of the cool sour cream with the fiery jalapeno adds a bold twist to this hot new menu item. 

The Spicy Queso, which features the smoky chipotle flavor of Moe’s Hard Rock n Roll Sauce combined with its famous Queso, can now be enjoyed as a side item with any meal in addition to the Spicy Trio.

“As consumer flavor preferences evolve, we’re seeing more and more people gravitate toward spicier menu items,” explains Joel Bulger, vice president of marketing from Moe’s Southwest Grill. “Offering these hot flavors in the burrito, quesadilla and rice bowl formats allows guests to create a variety of tasty combinations.”

In addition to the Spicy Queso and Jalapeno Sour Cream, guests choose from all natural, cage and hormone free chicken, grass-fed sirloin steak, grain-fed, slow cooked pulled pork that’s hormone- and steroid-free or organic tofu to create the Spicy Trio.

Next guests can add any of the 20 fresh, free ingredients they desire including freshly made pico de gallo, crunchy cucumbers, crisp iceberg lettuce or shredded cheese, and as always, every meal is served with free chips and salsa.

The Spicy Trio is available at over 420 participating Moe’s Southwest Grill locations nationwide from March 21 until May 15, 2011.

Flexitarians Unite! Moe’s New Menu Offers Options for Everyone

ATLANTA, GA – March 3, 2011 – Moe’s Southwest Grill, the fun, engaging and fast-casual restaurant, is here for all who can’t commit to one diet – in fact, Moe’s celebrates your individual choices everyday of the week!

With 47 percent of Americans trying to reduce meat consumption, Moe’s newly personalized menu features delicious and healthy choices for the flexitarian in all of us. You know who you are – sometimes you insist on a totally meat-free lifestyle, other days you exercise your right to eat it all.  Most of the time, however, it’s still about healthy eating without ever sacrificing taste.

 

Moe’s has everyone covered from meat-lovers to vegetarians with tacos, burritos, fajitas, nachos, rice bowls and salads that can easily include marinated organic tofu or all-natural, cage- and hormone-free chicken, grass-fed sirloin steak and grain-fed slow-cooked pulled pork that’s hormone- and steroid-free.

For everyone, choose from more than 20 fresh ingredients, and rest easy knowing there’s never animal fat, lard, trans fat or MSG in any of Moe’s ingredients! And, in case you’re wondering, the shredded cheese and sour cream are free of gelatin and animal rennet, and the grilled onions, peppers and mushrooms are prepared on a totally separate grill from the meat.

Don’t forget Moe’s Meatless Mondays so you can feel right at home as a vegetarian or have fun practicing for a day.

For friends and family with dietary needs of all kinds – including gluten-free and low-cal – there are plenty of options for everyone!  Check out all menu options at www.moes.com, and be careful not to drool all over the keyboard!

Moe’s New Healthy Menu Sends Guests on a Food Mission… Should They Choose to Accept It

  

New Food Mission Makes Healthy Eating Easy for Those on Vegetarian, Low-Cal or Gluten Free Diets

 ATLANTA, GA – Jan. 24, 2011 – Moe’s Southwest Grill, the fun, engaging and fast-casual restaurant, has made its own New Year’s Resolution. Starting today, Moe’s redesigned menu boards will feature a new food mission wheel “steering” guests to select delicious and healthy choices. Showcasing even more healthy menu options than ever before, Moe’s makes it easy for the whole family to make smart and tasty ordering decisions.

We’ve ALWAYS known, but did you? Moe’s has always had the highest standards.  Never having used microwaves, animal fat, lard or MSG, Moe’s offers guests nothing but the best with over 20 fresh ingredients including hormone-free grilled chicken, beef and even organic tofu.

No gluten? No problem. Offering more than 20 gluten-free ingredients, Moe’s allows those on a gluten-free diet to indulge like never before. Delectable and customizable menu options range from burritos to rice bowls to salads. With the growing number of Americans affected by gluten allergies, Moe’s chicken, steak, tofu and pork are all prepared gluten-free and ready to be devoured at a “Moe-ment’s” notice!

Attention Veg-Heads! The days of eating just rice and lettuce when out with friends are now over. Look no further than Moe’s where vegetarians are VIP. Not only are the shredded cheese and sour cream free of gelatin and animal rennet, but the grilled onions, peppers and mushrooms are prepared on a totally separate grill from the meat products. Organic grilled marinated tofu provides a tasty protein option, accompanied with any number of fresh produce and black beans or a side of freshly prepared pico de gallo.

Lightening up? Feel good and show-off your choices at Moe’s with an entire menu of calorie-conscious options showcasing drool-worthy meals less than 450 calories. Salads or burritos featuring tofu or chicken, crisp produce, fresh salsa and grilled veggies easily fit in with a healthy eating lifestyle. Moe’s online nutritional calculator at www.moes.com provides additional support for those who want to further slice and dice their menu options!

Flexitarians Unite! The newest diet option – be flexible about when and where you choose to be vegetarian or a meatatarian! Not only catering to those with special dietary needs, Moe’s also offers self-help in the form of a burrito for those simply looking to incorporate a flexible, yet tasty and healthy eating plan. Moe’s guests are guaranteed delicious and fresh options whether just dabbling in vegetarianism or on a gluten-free or low-cal diet.

 Moe-tivated! Moe’s thinks the world of the planet and is mindful of environmental impact and nutritional content. Serving food that sustains resources with the best possible option is vital to Moe’s ideals and company practices. Whether Moe’s is encouraging franchisees to purchase produce locally, provided Moe’s safety and quality standards can be met, or serving cage- and hormone-free chicken and grain-fed pork, Moe’s tries to do the right thing by the animals and the earth – and its customers.

Welcome to Moe’s New Rice Bowls

ATLANTA, Ga. (March 29, 2010) Rice at Moe’s Southwest Grill just got a whole lot more interesting. For a limited time, guests can enjoy Moe’s fresh ingredients without the tortilla in one of three new Rice Bowls. 

“The strategy behind Rice Bowls was to showcase our 25 fresh ingredients while offering a product line that speaks to a broader audience than our large burritos,” explains Joel Bulger, vice president of Marketing for Moe’s Southwest Grill. “Our new rice bowls feature three great flavor combinations that should appeal to everyone, and serves them up in a whole new way.”

The three featured Rice Bowls are:

Pulled Pork Rice Bowl – Rice covered with pinto beans, grilled onions, handmade pico de gallo, shredded cheese, fresh cilantro and topped with slow cooked pulled pork and Moe’s famous queso.

Grilled Chicken Rice Bowl – Rice covered with pinto beans, grilled peppers and mushrooms, handmade pico de gallo, shredded cheese and topped with grilled chicken and Moe’s chipotle ranch dressing.

Tofu Rice Bowl – Rice covered with black beans, grilled onions and mushrooms, handmade pico de gallo, shredded cheeses, black olives, fresh cucumber and topped with seasoned tofu.

Rice Bowls join burritos, quesadillas, nachos, salads, tacos and fajitas to become a new category at Moe’s for a limited time. 

Moe’s has over 400 locations in 34 states where guests can try all three Rice Bowls from now until June 13.