Moe’s Southwest Grill Opening New Location in State College, Pennsylvania

 Leading Southwest Fast-Casual Brand to Host Grand Opening Events for Local Colleges and Schools

State College, Pa. – May 21, 2015 – “Welcome to Moe’s!®” will soon be heard on the streets of State College, Pa. when Moe’s Southwest Grill® opens its doors at 11 a.m. on Friday, May 29 at 211 Patriot Lane. To celebrate the opening of the new restaurant, the State College Moe’s will host a series of community pre-opening events on May 27 and 28.

On Wednesday, May 27, the State College Moe’s will host a free lunch* for the community between 11 a.m. and 2 p.m. On the same day, State College Moe’s will host an All You Can Eat fundraising dinner from 5 to 8 p.m. As the name implies, guests can eat all the fresh, flavorful Moe’s food they want for only $10. Moe’s has selected State College High School as the recipient of 100 percent of the net sales from the All You Can Eat fundraiser on Wednesday evening.

On Thursday, May 28, the attention to community spirit and giving shifts to colleges. From 11 a.m. to 3 p.m., the State College Moe’s will host a special College V.I.P. Party for all students, alumni, faculty and staff of all area colleges and community colleges as well as all local college students home for the summer. The first 75 customers through the door will receive free Moe’s burritos for a year** and all guests will receive a free Moe’s lunch*. In addition, free Moe’s spirit t-shirts will be given to the first 600 customers in line for the College V.I.P. Party.

Later that evening from 4:30 to 8:30 p.m., Moe’s will host two separate $10 All You Can Eat pre-opening fundraiser events to support State College’s two middle schools. One hundred percent of net sales earned between 4:30 and 6:30 p.m. will go to Mount Nittany Middle School and 100 percent of net sales earned between 6:30 and 8:30 p.m. will go to Park Forest Middle School.  The public is invited to join Moe’s in supporting the schools by attending the pre-opening fundraisers.

“We can’t think of a better way to introduce the community to Moe’s than by inviting everyone out to help us raise money for the local schools,” said Keli Cooper, who is a partner in the State College Moe’s along with Larry Wilson.

Larry Wilson owns several Moe’s restaurants throughout Maryland, New York, and Pennsylvania. Wilson was named Moe’s Top Franchisee worldwide last year for his aggressive expansion and the successful operation and growth of his stores. His successful business career has most recently been highlighted in a feature story in the Press & Sun, which can be seen at: http://www.pressconnects.com/story/news/local/2014/10/09/larry-wilson-lives-deal/16913357/.

Moe’s has attracted national attention, with Bloomberg TV focusing on the company’s growth and expansion. To see the Bloomberg interview on what makes Moe’s better than the competition and on the company’s remarkable success, please go to: http://bloom.bg/1tgt0l2.  Moe’s Chief Marketing Officer, Paul Macaluso, was also featured in a CMO Perspectives article in Nation’s Restaurant News: http://nrn.com/cmo-perspectives/cmo-perspectives-paul-macaluso-moe-s-southwest-grill.

* The free Moe’s lunch will include one free entrée and drink per customer, while supplies last.

** Each winner will receive one (1) card (the “Prize Card”) which will entitle the winner to one (1) burrito per week, for fifty two (52) consecutive weeks, beginning on the date Sponsor awards the Prize Card to the winner; Prize Cards are valid only at the Awarding Restaurant and will not be accepted at other Moe’s Southwest Grill® locations.

About Moe’s Southwest Grill®

Welcome to Moe’s!® Founded in 2000 and based in Atlanta, GA, Moe’s Southwest Grill is a fast-casual restaurant franchise that serves honestly good, fresh, southwestern food in a welcoming environment that rocks. Best known for its burritos, Moe’s has more than 20 fresh, flavorful ingredients like all-natural chicken and handcrafted guac that are rolled together into an endless serving of awesomeness. Whether you visit us at one of our more than 575 franchised locations throughout the U.S., have us cater to your home or office, or pick up one of our licensed products, it’s just honestly awesome food. Check us out online at www.moes.com to find a store near you, and then connect with us on InstagramTwitterVine and Facebook.

About FOCUS Brands Inc.

Atlanta-based FOCUS Brands Inc. is the franchisor and operator of over 4,000 ice cream shoppes, bakeries, restaurants and cafes in the United States, the District of Columbia, Puerto Rico and 60 foreign countries under the brand names Carvel®, Cinnabon®, Schlotzsky’s®, Moe’s Southwest Grill®, Auntie Anne’s® and McAlister’s Deli®, as well as Seattle’s Best Coffee® on certain military bases and in certain international markets.  Please visit www.focusbrands.com to learn more.

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