Moe’s Southwest Grill Opening New Location in Oneonta, New York

Events for local colleges, businesses, and schools to usher in the new age of flavor in Oneonta

Oneonta, N.Y. – February 17, 2015 – “Welcome to Moe’s!®” will soon be heard on the streets of Oneonta, N.Y. when Moe’s Southwest Grill® opens its doors at 11 a.m. on Friday, February 27 at 5001 Route 23, the former site of the Neptune Diner in the Neptune Plaza. To celebrate the opening of the new restaurant, Moe’s Southwest Grill will host three community pre-opening events on Wednesday, Feb. 25 and Thursday, Feb. 26.

On Wednesday, Feb. 25 from 5 to 8 p.m., the Oneonta Moe’s will host an All You Can Eat fundraising dinner. As the name implies, guests can eat all the fresh and delicious Moe’s food they want for only $10. As part of its commitment to helping the community, the Oneonta Moe’s has selected the Oneonta Middle School as the recipient of 100 percent of the proceeds from the fundraiser.

On Thursday, Feb. 26, the attention to community spirit and giving shifts to the colleges and Oneonta High School.  From 11 a.m. to 4 p.m., the Oneonta Moe’s Southwest Grill will host a special College V.I.P. Party for all students, faculty, and staff of SUNY Oneonta and Hartwick College. The first 50 customers through the door will receive free Moe’s burritos for a year* and the first 600 will receive a free Moe’s lunch**. In addition, free Moe’s spirit t-shirts will be given to the first 600 customers in line for the College V.I.P. Party.

“We love giving back to the community in a big way with our pre-opening events.  The culture of Moe’s Southwest Grill is focused on the community and we want to make sure we are actively involved in the lives of its residents to show that we really care about them.  It is really great to see the fun and excitement we can bring to the colleges, high schools, and the community as a whole when we open our restaurants. This is what really drives us and we look forward to bringing excitement and a one-of-a-kind dining option to Oneonta,” commented Larry Wilson, Moe’s Southwest Grill franchisee.

The Oneonta Moe’s will host another pre-opening fundraiser for Oneonta High School from 5 to 8 p.m. on Thursday, Feb. 26. The event will, once again, feature All You Can Eat Moe’s for $10 with 100 percent of the proceeds benefitting the school.

Larry Wilson owns several Moe’s restaurants throughout New York and Pennsylvania and was named Moe’s Top Franchisee worldwide last year for his aggressive expansion and successful operation and growth of his stores. His successful business career in and out of Moe’s has most recently been highlighted in a feature story in the Press & Sun, which can be seen at: http://www.pressconnects.com/story/news/local/2014/10/09/larry-wilson-lives-deal/16913357/.

Moe’s has attracted national attention, with Bloomberg TV focusing on the company’s growth and expansion. To see the Bloomberg interview on what makes Moe’s better than the competition and on the company’s remarkable success, please go to: http://bloom.bg/1tgt0l2.  Moe’s Chief Marketing Officer, Paul Macaluso, was also featured in a CMO Perspectives article in Nation’s Restaurant News: http://nrn.com/cmo-perspectives/cmo-perspectives-paul-macaluso-moe-s-southwest-grill.

* Each winner will receive one (1) card (the “Prize Card”) which will entitle the winner to one (1) burrito per week, for fifty two (52) consecutive weeks, beginning on the date Sponsor awards the Prize Card to the winner; Prize Cards are valid only at the Awarding Restaurant and will not be accepted at other Moe’s Southwest Grill® locations.

** The free Moe’s lunch will include one free entrée and drink per customer, while supplies last.

About Moe’s Southwest Grill®

Welcome to Moe’s! Founded in 2000 in Atlanta, GA, Moe’s Southwest Grill is a fast-casual restaurant franchise featuring fresh, handmade, customizable southwestern food in a welcoming environment that rocks. Moe’s is committed to serving only the highest quality ingredients 100% of the time at our more than 500 locations in the U.S and abroad. While Moe’s is best known for its burritos packed with a choice of more than 20 fresh, flavorful ingredients, the menu also features kid’s, vegetarian and low-calorie options, all served with free chips and salsa. Check out Moe’s online at www.moes.com.

About FOCUS Brands Inc.

Atlanta-based FOCUS Brands Inc. is the franchisor and operator of over 4,000 ice cream shoppes, bakeries, restaurants and cafes in the United States, the District of Columbia, Puerto Rico and 60 foreign countries under the brand names Carvel®, Cinnabon®, Schlotzsky’s®, Moe’s Southwest Grill®, Auntie Anne’s® Pretzels and McAlister’s® Deli, as well as Seattle’s Best Coffee® on certain military bases and in certain international markets.  Please visit www.focusbrands.com to learn more.

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