Where Aspiring Franchisees Wash the Toilets

Paul Damico of Moe’s Southwest Grill explains why would-be franchisees must undergo a monthlong unpaid internship for 10 hours a day, six days a week

Bloomberg/BusinessWeek (December 3, 2010) – In 2009, Paul Damico faced a happy conundrum. More than 2,000 well-capitalized individuals were lined up to buy franchise outlets at Moe’s Southwest Grill, a “fast casual” restaurant franchisor where Damico is president. Many of these would-be entrepreneurs had cash but no experience in food service or franchising. Rather than take their money and hope they learned on the job, Damico set up a restaurant internship program designed to separate the serious from the speculators. He spoke about the program recently with Smart Answers columnist Karen E. Klein. Edited excerpts of their conversation follow. Read More

Source: Bloomberg/BusinessWeek


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