Moe’s Southwest Grill Rochester Grand Opening

 Popular fast-casual burrito joint opens on March 7

Rochester, NY (March 7, 2013) – “Welcome to Moe’s!” will soon be heard throughout Rochester when Moe’s Southwest Grill opens at 130 East Avenue on Thursday, March 7. Ranked #1 in the Fast Casual Mexican Category by Entrepreneur in 2011, Atlanta based Moe’s Southwest Grill’s serves fresh made-to-order burritos and southwest fare in a fun and laid back environment.

When you walk by Rochester’s newest burrito joint the first thing you’ll hear is a familiar “Welcome to Moe’s!” It’s more than a greeting; it’s a way of life for the folks who customize each meal fresh to order right in front of the guest.

All meals, including signature items like the Homewrecker burrito, Close Talker salad and John Coctostan quesadilla, are served with free chips and salsa. While Moe’s is best known for its burritos packed with a choice of over 20 fresh ingredients, the menu also features kid’s, vegetarian, vegan and gluten-free options.

Guests can also try the new Coca-Cola Freestyle® soda fountain. The sleek, stylish new fountains are touch screen operated, enabling consumers to select from more than 100 regular and low-calorie beverage brands – including more than 70 diet, low-calorie and 90 caffeine-free beverages, 80+ unique brands offered nowhere else, as well as many varieties of waters, sports drinks, lemonades and sparkling beverages that, prior to the arrival of Coca-Cola Freestyle, were not available in the U.S.

This location will offer a Moe Wednesday special which includes any burrito, chips, salsa and a drink for only $6.99.

Moe’s in Rochester will be open from Sunday through Thursday from 11 a.m. to 10 p.m. and Friday through Saturday from 11 a.m. to midnight. For more information guests may call 585-413-0629.

Paul Macaluso Promoted to Chief Marketing Officer of Moe’s Southwest Grill

ATLANTA – Moe’s Southwest Grill, the restaurant franchise featuring fresh southwest fare, has promoted Paul Macaluso to Chief Marketing Officer, a newly created role at the company. In addition to overseeing the brand marketing, field marketing and public relations functions, Macaluso’s responsibilities will expand to include catering and creative services.

“When he joined Moe’s a year and a half ago, Paul made an immediate impact by developing strong relationships with both the internal team and our franchise partners,” said president of Moe’s Paul Damico. “By leveraging his restaurant experience and consumer insights knowledge, he has strengthened our brand positioning, identified key growth drivers and developed his team, leading the brand to significant increases in our comp sales.”

Macaluso believes in strong collaboration with franchise partners and has worked closely with the franchise community, gaining full endorsement to purchase national media this year, a first for the brand.  Together they built a plan that will rapidly expand Moe’s national media presence over the next five years.

“Moe’s is a young, growing brand that has a lot of passion for its food, customers and its people; I’m really fortunate to be a part of this brand during a time when the team is working hard to reach milestones and break records,” said Macaluso.

Macaluso has more than 20 years of restaurant marketing experience, serving in a variety of Operations, HR and Marketing positions for Taco Bell Corp., then as Director of Product Marketing for Burger King Corporation, and prior to joining Moe’s as Vice President of Marketing, he served as Vice President of Daypart and Product Marketing for Sonic in Oklahoma City, OK.

Moe’s Southwest Grill Cleveland Clinic Grand Opening

- Popular fast-casual burrito joint opens on August 2 -

Cleveland, Ohio (August 2, 2012) – “Welcome to Moe’s!” will soon be heard throughout the Cleveland Clinic when Moe’s Southwest Grill opens at 9500 Euclid Ave on Thursday, August 2. Ranked #1 in the Fast Casual Mexican Category by Entrepreneur in 2011, Atlanta based Moe’s Southwest Grill’s serves fresh made-to-order burritos and southwest fare in a fun and laid back environment.

When you walk by Clevaland’s newest burrito joint the first thing you’ll hear is a familiar “Welcome to Moe’s!” It’s more than a greeting; it’s a way of life for the folks who customize each meal fresh to order right in front of the guest.

All meals, including signature items like the Homewrecker burrito, Close Talker salad and John Coctostan quesadilla, are served with free chips and salsa. While Moe’s is best known for its burritos packed with a choice of over 20 fresh ingredients, the menu also features kid’s, vegetarian, vegan and gluten-free options.

Guests can also try the new Coca-Cola Freestyle® soda fountain. The sleek, stylish new fountains are touch screen operated, enabling consumers to select from more than 100 regular and low-calorie beverage brands – including more than 70 diet, low-calorie and 90 caffeine-free beverages, 80+ unique brands offered nowhere else, as well as many varieties of waters, sports drinks, lemonades and sparkling beverages that, prior to the arrival of Coca-Cola Freestyle, were not available in the U.S.

Moe’s in the Cleveland Clinic will be open from Monday through Sunday from 11am to 10pm. For more information guests may call 216-444-9691.

Moe’s Southwest Grill Executive Chef Dan Barash Earns Top Honors

ATLANTA – April 12, 2011 – Moe’s Southwest Grill, the fun, engaging and fast-casual restaurant, is proud to announce that Executive Chef Dan Barash will be honored by the United Fresh Produce Association in the Quick Service Restaurants category. Barash is recognized for his creative and influential use of fresh produce which is showcased in Moe’s menu and heralded for its fresh, all natural, healthy choices for everyone’s preferences – from meat lovers and vegetarians to those who prefer low-calorie or gluten-free options.

“We couldn’t be more proud of Chef Dan for winning this prestigious award,” said Paul Damico, president of Moe’s Southwest Grill. “Moe’s takes great pride in its food mission dedicated to serving the highest quality ingredients and freshest produce, and Chef Dan has been instrumental in leading this effort.”

The six winners from a variety of categories were selected from nearly 120 nominations submitted across North America. A panel of produce and foodservice industry leaders reviewed nominees’ incorporation of fresh produce into menus, use of protocols for correct storage and handling of produce, leadership in produce-related community service and special events and recognition by their company and industry peers.

Barash will receive the award at United Fresh 2011, the association’s annual convention and expo in New Orleans. He will also participate in a panel session, Lessons from the Front Line – Produce Excellence in Foodservice Award Winners, which will take place and broadcast on UnitedFresh.TV on May 3.

For more information about Barash and Moe’s food mission, visit www.Moes.com.

Flexitarians Unite! Moe’s New Menu Offers Options for Everyone

ATLANTA, GA – March 3, 2011 – Moe’s Southwest Grill, the fun, engaging and fast-casual restaurant, is here for all who can’t commit to one diet – in fact, Moe’s celebrates your individual choices everyday of the week!

With 47 percent of Americans trying to reduce meat consumption, Moe’s newly personalized menu features delicious and healthy choices for the flexitarian in all of us. You know who you are – sometimes you insist on a totally meat-free lifestyle, other days you exercise your right to eat it all.  Most of the time, however, it’s still about healthy eating without ever sacrificing taste.

 

Moe’s has everyone covered from meat-lovers to vegetarians with tacos, burritos, fajitas, nachos, rice bowls and salads that can easily include marinated organic tofu or all-natural, cage- and hormone-free chicken, grass-fed sirloin steak and grain-fed slow-cooked pulled pork that’s hormone- and steroid-free.

For everyone, choose from more than 20 fresh ingredients, and rest easy knowing there’s never animal fat, lard, trans fat or MSG in any of Moe’s ingredients! And, in case you’re wondering, the shredded cheese and sour cream are free of gelatin and animal rennet, and the grilled onions, peppers and mushrooms are prepared on a totally separate grill from the meat.

Don’t forget Moe’s Meatless Mondays so you can feel right at home as a vegetarian or have fun practicing for a day.

For friends and family with dietary needs of all kinds – including gluten-free and low-cal – there are plenty of options for everyone!  Check out all menu options at www.moes.com, and be careful not to drool all over the keyboard!